Factor investing has traditionally been associated with institutional investors, quantitative researchers, and professional asset managers.
At Analytical Platform, we’ve spent years making sophisticated factor analysis accessible to individual investors.
Now, we’re taking another step toward making it even easier.
A Simpler Way to Get Started
We’ve launched StockCharacteristics.com, a new website designed to present our existing Stock Characteristics application in a clearer, more intuitive, and accessible way.
The underlying application remains the same. What changes is how easily new users can understand its benefits, explore its capabilities, and get started.
Alongside the new website, we’ve also released new versions of our iOS and Android apps, making the mobile experience significantly smoother and more enjoyable. We’ve complemented these updates with additional UI improvements across the platform.
Download Our Easy-to-Use Mobile App
Stay in Control of Your Portfolio Anytime, Anywhere.
Same Research. Simpler Experience
Behind the application remain the same extensive historical datasets, hundreds of stock characteristics, and systematic portfolio calculations.
Investors can still evaluate historical performance, compare risk, build their own portfolios, and follow monthly updates.
Our goal is simple: make factor investing easier to understand, access, and use — without compromising the analytical depth behind it.
Professional-grade research shouldn’t require a professional-level learning curve.
Explore the new StockCharacteristics.com →